Your next $100K+ month is hidden in your pipeline.
If you run a design-build or high-end remodeling firm, you're probably not losing money on ad spend — you're losing it in the gaps between lead, appointment, and close. Run your numbers and find it in under two minutes.
The leak isn't your leads. It's what happens next.
Three quiet conversion gaps are where remodeling revenue actually disappears.
Qualification drop-off
Not every inquiry is a real buyer — but if your qualifying process is loose, good leads get treated like bad ones and quietly disappear.
The appointment gap
A five-point swing in show-up rate can be worth six figures a year on a $45K average project. It compounds fast.
Close rate blind spots
Most owners can't tell you their real close rate off the top of their head — which means they can't fix it either.
See what your pipeline is really worth
Drag the sliders to match your business. We'll do the math in real time.
Pipeline Revenue Calculator
New Jobs × Average Project Value = Monthly Revenue
Revenue × Gross Margin = Monthly Gross Profit
"I thought my problem was lead volume. It wasn't — it was a 12-point gap in my close rate I couldn't see until I ran the numbers."
You've seen the leak. Now see what to fix first.
Enter your details and we'll send the breakdown of exactly where your pipeline is losing money — and the highest-leverage fix for your business.
Template form — connect this to your CRM or email tool to go live.